Hospitality Dean Susan Tinnish on visual communication in Hotel Executive
From the cave drawings in the Ardeche Valley of France to the Guttenberg's printing press, humans have found ways to communicate visually - via pictures or the printed word. Although not normally considered “visual,” text is a graphic representation as the “letters” symbolize something or someone. Writing is the visual manifestation of the spoken word. This article discusses graphic representation beyond the written word to effectively communicate.